DEFINITION

Psychology is the study of the mind and behavior, according to the American Psychological Association. It is the study of the mind, how it works, and how it affects behavior.

Need of knowing the psychology of today’s student:

• To create a conducive learning environment.
• Class control.
• To PLAN & follow teaching schedules.
• Curriculum development.
• To act as a mentor.

BRANCHES OF PSYCHOLOGY

1. It concentrates on the biological growth of the human body.
2. Cognitive psychology: It investigates internal mental processes such as problem-solving, learning, etc.
3. Developmental psychology: Study of emotions.
4. Evolutionary psychology: Evolutionary psychology looks at how humans behave.
5. Occupational psychology: It is Assessing and making recommendations about the performance of people at work and in training.
6. Social psychology: It is the study of “how social influences affect human behaviour?”
7. Educational psychology: Educational psychology is the branch of psychology concerned with the scientific study of human learning.

GEN Z (TODAY'S YOUTH) CHARACTERISTICS

• I want it here & now.
• Digital natives.
• They value their privacy.
• Money minded.
• Racially diverse.
• Justice-minded.
• Determined to turn hobbies into jobs.
• Self-starters.
• Prioritise quality.
• Global.
• Visual.

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